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Marketing : real people, [real] choices / Michael ... Read More
Electronic resources
http://www.loc.gov/catdir/toc/ecip0827/2008038437.html - Table of contents only
Record details
- ISBN: 9780136054214 (pbk.)
- ISBN: 0136054218 (pbk.)
- Physical Description: xxi, 602 p. : ill. (chiefly col.), map ; 28 cm.
- Edition: 6th ed.
- Publisher: Upper Saddle River, NJ : Prentice Hall, c2009.
Content descriptions
General Note: | Faculty reserve. Material for MB-325 (Kellar). |
Bibliography, etc. Note: | Includes bibliographical references (p. 554-567) ... Read More |
Search for related items by subject
Subject: | Marketing > Vocational guidance |