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Rock brands [electronic resource] : selling sound in a media saturated culture / edited by Elizabeth Barfoot Christian.

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Electronic resources

Record details

  • ISBN: 9780739146361 (electronic bk.)
  • ISBN: 073914636X (electronic bk.)
  • Physical Description: 1 online resource (xiii, 353 p.) : ill.
  • Publisher: Lanham [Md.] : Lexington Books, c2011.

Content descriptions

Bibliography, etc. Note: Includes bibliographical references and index.
Source of Description Note: Description based on print version record.
Subject: Rock music > Marketing.
Branding (Marketing) > Social aspects.

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