Principles of marketing / Philip Kotler, ... Read More
Electronic resources
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- 1 of 1 copy available at Berklee College of Music.
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Location | Call Number / Copy Notes | Barcode | Shelving Location | Holdable? | Status | Due Date |
---|---|---|---|---|---|---|
Library Reserve Desk | HF5415.K636 2015 | 37684001088354 | Getz Reserve | Not holdable | Available | - |
Record details
- ISBN: 9780133795028 (alk. paper)
- ISBN: 0133795020 (alk. paper)
- Physical Description: xxiv, 708 pages ; 29 cm
- Edition: Sixteenth edition.
- Publisher: Boston : Pearson, [2015]
Content descriptions
General Note: | Faculty reserve. Material for MB-325 (Fabrizio). |
Bibliography, etc. Note: | Includes bibliographical references and index. |
Formatted Contents Note: | Marketing : creating customer value and engagement ... Read More |
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Subject: | Marketing. |
Faculty reserve. Material for MB-325 (Fabrizio). Includes bibliographical references and index. |