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Guerrilla marketing remix : the best of guerrilla marketing / Jay Conrad Levinson and Jeannie Levinson.

Available copies

  • 1 of 1 copy available at Berklee College of Music.

Current holds

0 current holds with 1 total copy.

Location Call Number / Copy Notes Barcode Shelving Location Holdable? Status Due Date
Stan Getz Library HF5415.L48 G84 R4 2011 37684001097854 Career Stacks Copy hold / Volume hold Available -

Record details

  • ISBN: 1599184222
  • ISBN: 9781599184227
  • Physical Description: vii, 464 pages ; 23 cm
  • Publisher: Irvine : Entrepreneur Press, ©2011.

Content descriptions

General Note:
Includes index.
Summary, etc.:
Cash in with guerrilla marketing's greatest hits. Updated, adapted, remastered ... the father of guerrilla marketing, Jay Conrad Levinson, and co-author Jeannie Levinson, present you with the only book to deliver the best of guerrilla marketing--a combination of the latest secrets, strategies, tactics, and tools from more than 35 top selling guerrilla marketing books. When they write the history of marketing thought, Jay doesn't get a page ... he gets his own chapter. This book is the culmination of guerrilla marketing's huge footprint on the marketing landscape.
Subject: Marketing.
Marketing > Planning.

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