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Marketing excellence [electronic resource] : ... Read More
Electronic resources
Record details
- ISBN: 9780470060933 (electronic bk.)
- ISBN: 047006093X (electronic bk.)
- Physical Description: xiv, 373 p. : ill. ; 24 cm.
- Publisher: Chichester, England ; Wiley, c2006.
Content descriptions
General Note: | Includes index. |
Formatted Contents Note: | Marketing measurement excellence -- Customer ... Read More |
Reproduction Note: | Electronic reproduction. Boulder, Colo. : ... Read More |
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Subject: | Marketing > Great Britain > Case studies. Success in business > Great Britain > Case studies. Business enterprises > Great Britain > Case studies. |