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Electronic resources
- http://catdir.loc.gov/catdir/toc/ecip086/2007049325.html - Table of contents only
- http://catdir.loc.gov/catdir/enhancements/fy0806/2007049325-d.html - Publisher description
Record details
- ISBN: 9780764139321
- ISBN: 0764139320
- Physical Description: xviii, 606 p. : ill. ; 23 cm.
- Edition: 4th ed.
- Publisher: Hauppauge, N.Y. : Barron's Educational Series, c2008.
Content descriptions
General Note: | Includes index. |
Formatted Contents Note: | The marketing process : basic concepts -- The ... Read More |
Search for related items by subject
Subject: | Marketing |